At ukmalayalam.co.uk, we are fully committed to protecting your privacy and ensuring that your personal data is handled in a secure and responsible manner. This Privacy Policy outlines the types of information we collect, the purposes for which it is collected, how it is used, and the measures we take to safeguard your information. By accessing and using our website, you hereby agree to the terms and conditions outlined within this policy.

1. Information We Collect

We collect information from you through Google Analytics, which allows us to gather insights regarding user engagement with our website. The information collected is strictly non-personally identifiable and used solely for analytical purposes.

The data collected may include, but is not limited to:

  • Pages visited on our website
  • The time and duration of your visit to each page
  • The type of browser and device used to access our site
  • General geographic location, such as the country or region

This information helps us monitor usage, optimize the user experience, and improve the overall functionality of ukmalayalam.co.uk.

2. Use of Collected Data

The data collected via Google Analytics is processed in a manner that does not identify individual users. We utilize this data for the following purposes:

  • To analyze website traffic patterns and trends
  • To understand and evaluate the performance of individual pages
  • To improve the functionality, content, and user experience of our website

All collected data is anonymized and aggregated to ensure privacy. We do not use this data for marketing purposes or for any profiling that would affect your rights or interests.

3. Cookies and Tracking Technologies

Our website utilizes cookies as part of our use of Google Analytics. Cookies are small text files that are placed on your device to collect standard internet log information and visitor behavior information. Cookies enable us to provide you with a better browsing experience by helping us understand how our visitors use our website.

By using ukmalayalam.co.uk, you consent to our use of cookies as described in this policy. You have the option to decline the use of cookies by modifying your browser settings, though this may impact your ability to use some features of the website effectively.

You can also learn more about cookies and how to manage or delete them by visiting All About Cookies.

4. Data Sharing and Disclosure

We hereby declare that we do not share, sell, rent, or lease your personal data with any third parties for commercial or marketing purposes. The information collected through Google Analytics is strictly used for internal purposes to improve our website’s performance and usability.

However, data collected by Google Analytics is stored and processed by Google, as per their privacy policy, which can be found here. We recommend that you review Google’s Privacy Policy to understand how they handle data.

5. Data Retention Policy

Data collected through Google Analytics is retained for a period of 26 months from the date of your visit. This retention period is set to allow us to identify trends and gather insights over time to improve our website services. After the 26-month period has elapsed, the data is automatically deleted, ensuring your privacy is respected.

6. Your Rights Regarding Your Data

You have certain rights concerning the data collected from you, including:

  • Right to Access: You have the right to request details of the information we collect and how it is used.
  • Right to Opt-Out of Analytics: You can opt-out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.
  • Right to Manage Cookies: You have the ability to accept or decline cookies through your browser settings. You can also delete any cookies that have been set by our website.
  • Right to Rectification: If you believe that any information we hold about you is incorrect or incomplete, please contact us, and we will promptly correct any discrepancies.

7. Security of Your Information

We are fully committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have implemented suitable physical, electronic, and managerial procedures to safeguard and secure the information collected through Google Analytics. This includes encryption protocols, access control, and periodic security assessments to ensure data safety.

8. Changes to This Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time in response to changing legal, regulatory, or operational requirements. Any changes made will be effective immediately upon posting the revised version on this page. We encourage you to periodically review this policy to stay informed about how we are protecting your information.

Date of Last Revision: [21-Oct-2024]

9. Contact Information

Should you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your information, you may contact us at:

  • Email: [support@ukmalayalam.co.uk]

We take your privacy very seriously and will make every reasonable effort to address any concerns you may have.


Thank you for placing your trust in ukmalayalam.co.uk and for taking the time to review our Privacy Policy. Your privacy is important to us, and we strive to protect it with the highest standards of diligence and care.

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